Gravitas.
The founder mentorship program that builds your leadership infrastructure, keeps you true to your founder identity, and gets you hired, shared, and seen without chasing clients, burning out, or sounding like an empty shell of a founder.
WELCOME TO GRAVITASA 1:1 founder accelerator for the business owner who is ready to joyfully and proactively step into leadership.
Build the presence, positioning, and strategic plan that turns "what's next?" into "here's exactly where we're going."
Is This You?
BUILT A "SUCCESSFUL" BUSINESS BUT FEEL LIKE AN EMPLOYEE WITH 20 BOSSESCRAFTING BRILLIANT STRATEGIES FOR CLIENTS WHILE YOURS LIVES ON A STICKY NOTEREADY TO LEAD YOUR INDUSTRY BUT STUCK IN ENDLESS RESPONSE MODEDROWNING IN STRATEGY FRAMEWORKS BUT LONGING FOR IT TO FEEL RIGHTDONE BEING REACTIVE BUT NEVER HAD THE STRUCTURE TO BE ANYTHING ELSEREADY TO FINALLY ACT ON YOUR BIGGER VISION BUT HESITATING TO BE "THAT FOUNDER"It’s not just more work that you’re after, it’s more aligned work. It’s more work that speaks to why you even started your business. It’s leading your business as a fully fledged founder.
Then Gravitas Is For You
Coach ● Designer ● Accountant ● content writer ● social media manager ● photographer ● community manager ● workshops facilitator ● HR sourcer ● writer ● editor ● florist ● course creator ● interior designer ● artist ● you ●
Coach ● Designer ● Accountant ● content writer ● social media manager ● photographer ● community manager ● workshops facilitator ● HR sourcer ● writer ● editor ● florist ● course creator ● interior designer ● artist ● you ●
Your Gravitas Growth Loop:
Gravitas isn’t built for some elusive founder figure:
Right at the start of your Gravitas journey, we’ll speak and tailor your own, flexible plan that will support who you are as a person, who you want to become as a founder, and what you want your business to look like. The result is your gravitas road map, which will guide you throughout the program and beyond:
STEP BY STEP-
Spot the hidden ways you’ve been playing small.
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Dismantle old beliefs and false binaries about visibility + value.
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Align messaging, strategy, and tools with your strengths.
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Show up with visibility that feels magnetic, not performative.
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Build the rituals, rhythms, and scaffolding to sustain it.
I was their best-kept secret:
Hi,
I’m Chedva, but you can call me Vivi.
I’ve been an entrepreneur for over 18 years, in 3 industries. But here’s the thing: I didn’t always feel like a real founder.
12 years ago, I was a completely self-taught mom from a small religious community, and yet, I managed to figure out social and digital media in a way that had companies like Etsy, IKEA, Buffer, and Houzz flocking to me for advice, training, and collaborations. I was the go-to expert for solopreneurs and design brands that knew they could count on me to land them in world-leading blogs and magazines on tiny to non-existent budgets.
Everyone seemed to know my worth, except for me: I was undercharging, overdelivering, and never met a boundary in my life.
Then, I became a startup founder, and something amazing happened. I taught myself to pitch investors, landed Fortune 500 clients, and led high-stakes teams. I also witnessed how tech founders hold themselves in events and meetings when they haven’t even written one line of code yet, let alone landed an investment or closed a deal. And I saw the resources the tech ecosystem bestowed on them: mentoring, free tools, proven methodologies. Something - finally - clicked.
When I started my next business, everything changed: I invested in systems, I respected my own time, I charged not only for my time and expertise but for the value clients received, and I agreed to joyfully take up space.
It was a game-changer. I got to 6 figures by Year Two of the business, and I did it while having hobbies and a 2-hour lunch break every single day. I knew it was time to make sure these mindset tools, resources, and strategies were available to solpreneurs, service providers, and creatives – not just to startup founders.
Here's what you get inside Gravitas
WHAT’S INCLUDED?The Experience
Six weeks of structure, strategy, and transformation, built around the Gravitas Growth Loop:
Pre-work: Gravitas Questionnaire + “State of the Business” reflection to hit the ground running
Six weeks of 1:1 mentorship (pace depends on your plan — Base Camp or Deep Space)
Self-paced trainings and worksheets that feed into each live working session
Async feedback twice a week via written notes or Loom walkthroughs
A balanced mix of mindset work, strategic clarity, and tangible business action
The Deliverables
Tangible tools that turn insight into strategy:
Your Founder Thesis: a two-sentence articulation of your identity, values, and voice
Your Gravitas Roadmap: a personalized 6-week strategy path that becomes your 90-Day Plan
Messaging & Positioning Clarity: frameworks that make your voice unmistakable
AI Integration Plan: practical, personalized ways to use AI that amplify (not replace) your presence
The Unshrinking Toolkit: rituals, mental models, and decision frameworks for sustainable confidence
Session Recaps + Quick-Reference Gravitas Card: your transformation, captured and reusable
The Support System
Structure, community, and accountability to keep you leading:
Private Slack access for async coaching, quick wins, and accountability
Voice-note/Loom coaching between calls for real-time clarity and momentum
The Gravitas Library: 15+ worksheets and trainings, from Values → Visibility Map to Authority Anchor Builder
Clear feedback rhythm: 2x weekly submissions with personalized notes and prompts
Realistic time commitment: 3–7 hours per week, depending on your plan
Founding Cohort Bonus for the Waitlist ($800 value):
Done-For-You content calendar to support your visibility
From best-kept secret → undeniable founder in 6 weeks
From best-kept secret → undeniable founder in 6 weeks
Curiosity → Introspection → Transformation Curiosity → Introspection → Transformation
Curiosity → Introspection → Transformation Curiosity → Introspection → Transformation
THIS IS YOUR SPACE TOReclaim your leadership over your business / Decide who you are as a founder / Achieve world domination Build your expert authority / Work on your strategic core / Tend to your business infrastructure/ Prepare for your best year in business
Pick Your Orbit:
📍
Base Camp
$1100 or 4 X $280
(full price: $2100)
Mentorship Format: 3 live calls (Weeks 1, 3, 6) with async feedback in between.Support: Private Slack access + 2×/week written or Loom feedback.Curriculum: The full Gravitas Growth Loop.Deliverables: All core Gravitas frameworks + tools: Founder Thesis™, Gravitas Roadmap™, Messaging Clarity, AI Integration Plan, Unshrinking Toolkit™, and the full worksheet library.Time Commitment: 3 – 5 hours/week.Waitlist Bonus: Done-For-You content calendar ($800 value)
🪐
Deep Space
$1800 or 4 X $457
(full price: $2800)
Mentorship Format: Weekly live calls (6 total) for steady, in-depth progress.Support: Everything in Base Camp plus voice-note coaching + iterative feedback cycles (you can resubmit for refinement).Curriculum: The full Gravitas Growth Loop.Deliverables: Same as Base Camp — with added review time, refinement, and implementation support.Time Commitment: 5 – 7 hours/week. Waitlist Bonus: Done-For-You content calendar ($800 value)Waitlist Bonus (VIP): 4 additional weeks of asynchronous support ($400 value)
Ready For Your
Breakthrough?
Six weeks to stop being the best-kept secret in your industry.
We'll uncover who you actually are as a founder (not the watered-down version), craft messaging that makes people lean in instead of glazing over, and build a strategic roadmap that turns your "someday maybe" into "here's exactly what's happening next."
Your Toolkit, Unpacked
FOUNDER THESIS: WHO YOU ARE, WHAT YOU STAND FOR, AND HOW TO SAY IT — CLEARLY, CONSISTENTLY, AND CONFIDENTLY.GRAVITAS ROADMAP: YOUR 90-DAY ACTION PLAN THAT TURNS INSIGHT INTO TRACTION (AND SHINY IDEAS INTO STRATEGY).VISIBILITY MAP: A STRENGTHS-BASED APPROACH TO SHOWING UP WHERE IT ACTUALLY MATTERS — WITHOUT THE BURNOUT.AI INTEGRATION PLAN: TOOLS AND PROMPTS THAT AMPLIFY YOUR BRILLIANCE.UNSHRINKING TOOLKIT: BELIEF REFRAMES AND RITUALS THAT REBUILD YOUR CONFIDENCE FROM THE INSIDE OUT.AUTHORITY ANCHOR BUILDER: POSITIONING CLARITY THAT HELPS YOUR MARKET RECOGNIZE YOUR EXPERTISE INSTANTLY.DECISION RITUALS FRAMEWORK: BUILDING RHYTHMS THAT MAKE DECISIONS FEEL EASIER.
The
Invitation
Leadership doesn’t have to feel like an echo chamber.
If you’re tired of decision isolation — of choosing between growth and authenticity, strategy and soul — Gravitas is your space to lead differently.
The room is ready. Your next chapter is waiting.
From best-kept secret → undeniable founder in 6 weeks
From best-kept secret → undeniable founder in 6 weeks
A Few Questions You Might Be Asking
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Gravitas isn’t a course; it’s a mentorship and system built around your business.
You’re not downloading another playbook — you’re building the infrastructure, rituals, and clarity that make every future playbook actually work. -
Now is perfect. Gravitas meets you in transition — the frameworks are designed to help you clarify what’s next, not polish what’s past.
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Expect a tangible 90-day strategy roadmap, a refined founder thesis, and a major shift in how you lead your business.
The exact wins vary : some founders double their visibility, others finally raise their rates, others reclaim time and energy they didn’t know they were losing.
At the end of the day, you’re going to walk out with a healthir business and a more robust founder mindset, which will both get you hired, shared and seen. -
If you’re stuck between flawed options, doubting your direction, or tired of generic advice — yes. This is designed to get to the root, not just the symptoms, and help you take action from a place of alignment, not just urgency.
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Both take you through the full Gravitas Growth Loop; the difference is depth and rhythm.
📍 Base Camp gives you structure, clarity, and 3 live calls (Weeks 1, 3, 6) with async feedback in between.
🪐 Deep Space gives you weekly live calls, voice-note coaching, and more iterative refinement.
Same transformation, different orbit. -
Yes you certainly can!!
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The curriculum is built for about 3–5 hours/week for Base Camp or 5–7 hours/week for Deep Space.
That includes live sessions, reflection prompts, and feedback rounds. It’s ceratinly a sizable chunk of time, but don’t worry - you’ll have access to the trainings and frameworks after the 6 weeks are done so you can always go more in depth when you have more time. -
Yes — flexible plans are available for both tiers. You can pay in full or split into installments that fit your cash-flow reality.
Start with
The Curiosity Lab
When you feel something asking to shift in your business and you want
to unlock the what, how and when.
Inside The Curiosity Lab,
we slow things down,
ask sharper questions, and uncover
what’s really steering your decisions.
You’ll leave with a
90-minute recorded session,
a personalized Insight Map,
and the option for one week of Slack support,
so you can keep connecting dots even after we hang up.
Not quite ready for a full program?
Curiosity → Introspection → Transformation Curiosity → Introspection → Transformation
Curiosity → Introspection → Transformation Curiosity → Introspection → Transformation
Curiosity → Introspection → Transformation Curiosity → Introspection → Transformation
Curiosity → Introspection → Transformation Curiosity → Introspection → Transformation